Showing posts with label The SPA Girls. Show all posts
Showing posts with label The SPA Girls. Show all posts

Thursday, January 16, 2025

Creating Assets in 2025

 


 

And we’re back…Hello 2025.


So down under - it’s supposed to be Summer but we have been getting cold snaps. Summer taunts us by appearing on different single days. Meanwhile, in the Northern hemisphere its Winter and California has been hit by devasting wildfires. I think we can agree that the climate has changed. Publishers Weekly has an article on how the publishing industry is helping out in California. There is some good advice for small publishers in there about prepping for disasters, business wise.


The Christmas/New Year break saw a bankruptcy filing that alarmed a lot of people in the publishing industry. Diamond Comics filed for bankruptcy. The news rocked the comics publishing world as they are one of the big distributors of comics to bookstores. One commentator has described it as the make or break moment for the comics industry.


Comics are big business. While Diamond owes PRH $9 million which helped to trigger the bankruptcy, other companies are full steam ahead in publishing comic book versions of their intellectual property. Mattel are doing big deals for manga versions of their hot properties Barbie and Hot Wheels. Mark Williams talks about the new deal and its implications.

 

Publishing Perspectives has the follow-up article on the Created by Humans business which has officially started with some big author names backing it. This is a marketplace to sell licenses to AI to use your creative work, amongst other ideas. 

Remember, if you create it, you own the copyright. If someone copies your work without paying for it, it is theft. There is a huge market for Intellectual Property assets. Publishers are valued, bought, and sold on the size of their IP assets which is why publishers want as many rights from the creator as they can get. It is all valuable and on the asset side of the ledger. Even if they never use those e-book rights, or special edition, or audiobook rights in Spanish. Whoever holds the IP has the potential to make money. With AI doing some underhanded scraping last year – this is an attempt to control the playing field.

 

If you have been reading the blog for a time and following the news in the publishing industry you might have forgotten that eBooks are still new in some countries. The New Publishing Standard reports that Greece is about to take the plunge with eBooks.

 

We are a quarter of the way through the current century, and it’s been a wild ride in publishing. However, there are still questions from new writers about how to publish. Writers in the Storm contributor Gale Leach has expanded Jane Friedman’s article of the different ways to publish by looking at the keywords Responsibility and Control. How much of each do you want to give up?

 

In the UK the Society of Authors is protesting against the BBC’s new move to discontinue audio drama. This is a blow for authors and a boon for audio book publishers they say. Audio drama is another format to interest and publicise books to a new audience. Here in New Zealand, we have a similar argument happening with our state broadcaster who is not even reviewing New Zealand books, let alone making dramatic readings of them. Our Society of Authors published a stinging criticism of what is happening. No one is holding their breath to see if it will get covered by other news media. After all, how does a country define its culture…, music, art, stories… or, if you are a broadcaster, news and sport. We have made huge movements in covering women’s sport in the last five years, wouldn’t it be great if there was a cultural segment as well?

 

A first roundup of publishing news and interesting craft and marketing information wouldn’t be complete without a predictions for 2025. Written Word Media pulled out their crystal ball and found 10 trends and predictions for the publishing industry . I agree with every one of them. They also have a great article on how to grow your author business in 2025 without losing your mind.

 

Elizabeth Rynecki has a guest article on Jane Friedman’s blog on avoiding creative slumps by changing your writing and publishing medium. If you are looking for a new project this might tick your creative buttons.

 

The Dream Team of Angela Ackerman and Becca Puglisi are back in 2025 with their great website and blog full of resources but I have discovered that they are venturing into video. Check out this great little episode on inciting incidents by Becca

 

In the Craft Section,

The role of narration in storytelling- Gabriela Pereira- Bookmark


In search of the well crafted sentence – C S Lakin- Bookmark


Look to the past for your writing future- Eldrid Bird


StoryGrid- Resource page- full of goodies!


What happens when there is no plot- September Fawkes- Bookmark

 

In the Marketing Section,

Authors and Bookclubs- Sandra Beckwith


Broad vs Niche keywords (2025)- Dave Chesson - Bookmark


Social media for authors in 2025-Rachel Thompson- Bookmark


How to make an author website – Bookbaby


Selling books from your own website- Morgana Best- Bookmark

 

To Finish

 

I’m a fan of podcasts and I have a few that are regular listens. While I am on my summer break, I try to stay off the computer and focus only on being present with my family. Even if it’s reading a paper book in the same room. So, this week as I walked back into my study, I stopped to check out a couple of my favourite podcasts. The Spa Girls have a super interview with Ines Johnson on direct selling and special editions. Joanna Penn always has an interesting goal setting podcast show for the beginning of the new year. 

 

It’s time to get cracking and creating!

 

Maureen

@craicer

 

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Photo by BoliviaInteligente on Unsplash

Thursday, September 8, 2022

Looking Back



This week in publishing news…


Publishers Weekly had a long form article asking is the publishing industry broken? Every few years there is a variation on this theme that has everyone looking deeply into their coffee cups and pronouncing the end of print, or reading, or too much entertainment competition. This article looks at the plight of young publishing professionals and the less than sympathetic reactions of their bosses. Something has got to change. Will it be publishing culture? With an overwhelming monocultural workforce and the increasing consolidation of publishing houses, there is a real worry that the breadth of views and discourse is being lost. 

 

Meanwhile, Bertelsmann, the parent company of Penguin Random House, released their 6 month report for 2022. It was scanned extensively by the rest of the publishing world for the trends and directions which have affected the world’s biggest publisher. Backlist is king! Everything is OK.

Sort of. 

Supply challenges and currency exchange problems have hurt but audio is continuing strongly. Publishing Perspectives respectfully reports on Marcus Dohle’s rousing speeches to the imprint CEO’s. 


Mark Williams of The New Publishing Standard brings his own more astringent view on the how the world’s biggest publisher is conducting business.

 

There are whispers of a new serialization app being developed that will bring together everyone’s backlist and be the solution that everyone has been waiting for, even if you didn’t know you were waiting for it. Publishing Perspectives has the scoop from the app developers involved.

 

The SPA girls podcast is appointment listening for me and this week the team were talking amongst themselves about how to find out what works for you. This is a great pep talk about not trying everything in writing, editing, and publishing.

Staying with the SPA girls – they recently interviewed Emilia Rose on how she is managing to be a 6 figure author through serialization. This is a fascinating dive into a different world of publishing where the young people are changing the game. 

 

Tom Bentley is guest posting on Jane Friedman’s blog about being persistent as a writer. Even if you are weary and feeling like you are creeping through treacle, just showing up for 100 words can add up to a book. 

 

Anne R Allen has a great article on short stories using advice from C S Lewis. This is an excellent article that got me thinking about the craft of the short form. 

 

In The Craft Section,

The conflict box- Jennie Crusie- Bookmark


5 similarities between your hero and villain- Sue Coletta


5 must-haves for a great ending- Gilbert Bassey- Bookmark


How to world build on the page- GoldenMay editing - Bookmark


One stop for writers resources- Angela Ackerman

 

In The Marketing Section,

Two great posts from Penny Sansevieri- 8 Essential recommendations for book launches and 7 reasons your book isn’t selling on Amazon- Bookmark


Twitter communities- Sandra Beckwith


5 reasons to use Amazon preorders- Dale Roberts_ Bookmark


Titles that sell have keywords and metadata- Darcy Pattison

 

To Finish,

Today is my 700th post on the Craicer blog. I couldn’t have imagined my blog hitting this anniversary when I started posting weekly in 2008. Along the way I have published 10 books, run two national conferences, delivered speeches, judged the National Book Awards for Children and Young Adults, won The Betty Gilderdale Award for outstanding service to NZ children’s literature, been syndicated, learned and learned and learned about publishing and the international publishing world from my little corner down under. I am in constant awe of the many people who give their time freely to talk about this crazy addictive world of publishing. I don’t have much money but I have time and passion and interest in sharing what I’m learning every week. If you have been with me from the beginning I salute you. 

Let’s Eat CAKE.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Slashio Photography on Unsplash

 

 

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