Thursday, February 20, 2025

Working Together



In Publishing News this week

 

If you have been reading my publishing roundup for a few years you will know that every now and then I state that co-operatives are the way to go in publishing. Writer co-operatives or marketing co-operatives once started, seem to be the bee’s knees in terms of collegial support for all the writers concerned. So it was with interest that I saw this news article on a publishing co-operative from Publishers Weekly. (What took them so long?) A group of small publishers banding together to share resources and help each other out. It’s a no brainer and totally good news in today’s world.

 

Publishing Perspectives reports that youth masculinity seem to be the flavour of the year with the Carnegie long list being announced. Is the pendulum swinging back?

 

How many small press founders do you know? What gender are they? Publishers Weekly have a great article on how women keep reinventing publishing with independent presses.

 

Booksellers in the UK are having an awareness day, Bookselling Is Not A Crime, in support of educational booksellers that have been arrested for the crime of selling books that might challenge the prevailing propaganda. When speech is not free in so called free speech countries. 

 

GoodEReader reports that The Braille Institute has introduced a new font for e Readers. This is good news if you want to be supportive of the disability community.

 

Two great podcasters got together to talk about second editions. Joanna Penn appeared on The Indy Author podcast with Matty Dalrymple. The podcast was wide ranging and including author evolving business models along with updated editions of best selling books. Check out the transcript or listen to these great women talk about the business.

 

This week Katie Weiland talked about self doubt and the way you can work with it. Doubt is not a stop sign but a challenge to grow. She has five proven ways to conquer self doubt.

 

Gabriela Pereira has an interesting article on DIYMFA about Goal Setting.  When you come to set those goals are you choosing the right mountains to climb. This could make the difference between achieving the summit or falling off the cliff.

 

Staying with goal setting, Emma Billington has a great article on Jane Friedman’s blog on a tomato a day… or the pomodoro method. If you haven’t come across this for writing – it is brilliant!

 

A space of ones own. This is the dream of all writers. A room that they can escape to and have everything sorted the way they want it. But is it the room? Is it the state of mind? Sue Coletta writes about the challenges of finding the space to write.

 

In The Craft Section,

Point of view and head hopping- Anne R Allen


A complete guide to revising your novel- Lynette Burrows- BOOKMARK


The bane and pain of transitional scenes-John Gilstrap


Naming and renaming your book-Barbara Linn Probst- Bookmark and Watch this short YouTube video on a novel naming game- Bookmark

 

In The Marketing Section,

Was the Bookbub featured deal worth it?- Colleen Story – Bookmark


Boost author website traffic- Rachel Thompson- Bookmark


2 great posts from the Alliance of Independent Authors- Distribute your Audiobook globally and Setting the right price for your book- Bookmark


How strategic marketing turned a debut into a success- Sandra Beckwith

 

To Finish

Over the years I have been involved in organizing conferences, writing retreats, workshops, evening events etc. The reason for doing this is because I can’t afford to go on any of these myself. So, I organize them and then I can hopefully learn while rushing around making sure that the event goes well. Amy Goldmacher has an article on Jane Friedman’s blog asking if you are too intimidated to organize a writing retreat. Frankly, Tuscany would be a tall order. A wise bookseller told me when I floated the idea of holding a national children’s writer conference that looking around at who I knew and using their strengths would sort out my programming fears. He was right. You know the people already. All you have to do is reach out and offer to do the leg work. Your time is as valuable as the entry fee.


Maureen

@craicer

 

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Thursday, February 13, 2025

Publishing: The Meet Cute Rollercoaster


 

 

In Publishing News this week.

 

Paris, the city of love, or if you have been following AI news, the city of the International AI Summit. 40 world organizations called on the summit to recognize the threat to copyright. Unfortunately, the summit didn’t take much note of the threat to Intellectual Property, so publishers are not happy.

 

Joanna Penn recently interviewed Alicia Wright on copyright and AI which gives you a handle on how one Intellectual Property lawyer who also happens to be a sci fi author is using it.

 

Meanwhile, The Diamond Comics Distributor bankruptcy is beginning to bite with many bookshops left hanging. Diamond distributed many niche comic magazines which may go to the wall if another distributor doesn’t buy Diamond’s business. Publishers Weekly looks at the assets on sale.

 

In book sales news, the latest monthly numbers are in. Dystopian books are outselling everything else. Is everybody looking for a how to survive the current political turmoil handbook? Publishers Weekly looks at who the big winners are in post inauguration book sales.

 

While dystopian fiction is on the rise- Mark Williams is taking acerbic aim at HarperCollins and how they may have only just come to realise that the world has changed in publishing. 

 

Spotify are happy. Dan Holloway reports that they have made a profit after a year of making audiobooks available. They are also very keen on their Spotify for Authors platform.

 

Anne Carley has a guest post on Jane Friedman’s blog about the messy creative process. Nothing is ever straightforward in the creative life. This is a great post on recognizing when the process gets unstuck and how to get creative again.

 

Colleen Story has a great post for when you don’t think your writing is good enough. This happens to every author. It doesn’t matter how many best sellers they have. If you are feeling down about your writing check out this great post. Jenny Hansen takes it a step further looking at Book Structure for Disorganised Writers. No, you are not at fault... in fact there is no fault. 

 

Kathleen McCleary has a great post on Writer Unboxed about working obsessively on the beginning of your novel and why it’s important to nail these pages.

You have to make the reader care… really it’s just a reader meet cute.

 

In The Craft Section,

5 questions to ask before adding a subplot- Janice Hardy- Bookmark


How to use traits to create character arcs- Sarah Hamer- Bookmark


Deepening a story with theme echoes- Jami Goild- Bookmark


Redeeming your villain- Becca Puglisi


Overcoming plot constipation- James Scott Bell

 

In The Marketing Section,

Book advertising- David Gaughran- Bookmark


How to promote like a pro- Ingram Spark


How to build a loyal audience- PR by the book- Bookmark


25 ways to promote your book- Marika Flatt


2025 Literary Calendar dates Sandra Beckwith- Bookmark

 

To Finish,

The romance story outsells every other genre. The romance authors are the savviest book marketers on the planet. The romance brand gets the most brickbats. I don’t know whether it’s jealousy because of the sales, or covering up sentiment by doubling down on hate, or some mistaken idea that cool people don’t like romance. With savvy marketing, huge sales, and the stories promoting being nice to each other, everybody should be celebrating the genre. September Fawkes writes on how every story needs a meet cute scene. 

It’s got to be better than doom scrolling.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.


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Thursday, February 6, 2025

Publishing Pick and Mix

 


 

In Publishing News this week

 

London Book Fair is coming up and Porter Anderson gives a run down on the big topics that will be discussed at the fair. No prizes for guessing that AI will be front and centre as how to use it/cope with it/ignore it/embrace it are the hot topics in publishing this year.

 

Forbes magazine put their toe in the water with a prediction on how the publishing industry will cope with AI “which promises to transform how we create, distribute, and consume content.”

Piper Bayard see’s AI as a cause for concern. She looks at the big questions. How much AI is too much and Will AI be the end of authors?  

 

With the concerns about distinguishing your content from AI driven content, Dan Holloway of The Alliance of Independent Authors takes a look at a new initiative from The Authors Guild to champion a book registering site which makes it official that your book is human authored.

 

This week Simon and Schuster announced that they would no longer blurb books. This has caught some people by surprise with many thinking it is the back blurb that they are talking about, which seems daft. However, it’s the pull quotes from reviews by other authors that they are meaning. (I hope.) My bookseller family member said they had received books from PRH that had no blurbs on the back - only reviews. Which didn’t help when they had to catalogue the book.

 

Publishing Industry commentator Kathleen Schmidt weighs in on the blurb news in her article Let’s Talk About Blurbs Again – Is it past its use by date or does the blurb have a place in publishing?

 

Publishing Perspectives reports that the Big Five publishers and quite a few other interested groups have banded together to sue Idaho over their book banning efforts. 

 

We are two weeks into the new American administration and the big news was around tariffs. Who was getting them who was not? Would there be a reprieve? If so for how long? The publishing industry is caught up in this as well. After all where are the big printers based? Publishers Weekly took a look at what the publishing industry might have to do to survive.

 

Katie Weiland has an interesting article on Creative Burnout Recovery. I am always asking my teacher colleagues about what they are doing to fill the creative well. This is important for writers too.


Netgalley has upgraded their reader experience by creating a new reader browser with the ability to read in the website and protect files from unauthorised downloads.

 

In happy news, Mac Barnett became the new US National Ambassador for Young Peoples Literature. In the UK this position is the Children’s Laureate. Here in New Zealand, we are eagerly awaiting who will get the nod as our Reading Ambassador. These positions are about connecting and inspiring reading and young people. These truly are the most important jobs. For every reader we inspire, we create a person who thinks about their life and other lives, who finds solace or inspiration in imaginary worlds and ultimately remains a reader into adult hood. 

 

Donald Maass has another knock it out of the park article on craft. Nailing Purpose and Effect. Do you understand the primary purpose of the story? The intent. The intent of any given story is the effect that you want to have on readers. It is a must read.

 

In The Craft Section,

Creating a plot/subplot template-Laurie Campbell- Bookmark


Tag your dialogue- Margie Lawson


How to manipulate time in your writing- C S Lakin- Bookmark


Important parts of a book- Joe Yamulla


Most asked for topic articles- K M Weilands master list- Bookmark

 

In The Marketing Section

How cover art influences readers-Sierra Kay


Why reviews are a game changer- ReaderViews


Optimize your Amazon Central page – Penny Sansevieri- Bookmark


Generating article ideas- Sandra Beckwith- Bookmark


From obscurity to bestseller-Leonard Tillerman- Bookmark

 

To Finish,

How wedded are you to a particular sales platform? If it all fell over tomorrow would your business survive? That is the wake up call authors who were primarily relying on BookTok got faced with recently. The Alliance of Independent Authors canvassed a few of their superstar members to find out how they would navigate a similar business problem. This is a great article about being in control of your business. 


Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.


Photo by JACQUELINE BRANDWAYN on Unsplash

 

*Kiwi’s call a selection of lollies… a pick and mix.

Friday, January 31, 2025

Snacking On Publishers

 


 

In Publishing News this week


It’s a tough old time if you are a writer down under. You may have had some hope of placing a book with one of the independent presses that still operate, but last week saw another of them gobbled up by Penguin Random House. Our regional voices are disappearing said a Guardian article. While Aussie authors are wincing- Kiwi authors have been there. Most of our publisher’s head offices are in Australia and we are lucky if they publish 1 NZ book a year.

 

In Davos the world economic forum got underway. How does this relate to publishing? Well, one of the key presentations is the future of jobs report. Dan Holloway took a look and found key indicators for publishers and writers. Reading is down…but creative thinking is up. Can we work with this information?

 

Publisher’s Weekly reports on a new imprint being started by Farrar, Straus, and Giroux. It’s all about science. In this world of misinformation, any increase in science publishing is a good thing.

 

When it’s award season the critics choices are always highlighted but if you look at the bestseller lists, they often don’t show up. However, bestsellers have awards too. It is based on number of sales. Spot the children’s books. Julia Donaldson has topped the UK bestseller lists for the 5th straight year. She is a critics’ choice and a bestselling author. Gotta love children’s authors, they keep publishing houses afloat.

 

Bookshop.org is turning 5. This great independent initiative linked independent booksellers together and created another way to order books instead of always heading to Amazon. Now they are about to add eBooks into the platform.

 

The Encyclopaedia Britannica was the last word in authoritative knowledge when I was growing up. They are still around and having gone online early they are now embracing AI. This is a fascinating example of a publishing pivot. Mark Williams takes an in depth look at what they are doing. I don’t know about you but if I have to get information from an AI bot, I would prefer it to come from a trusted verified source, not a scraped chat forum.

 

Angela Ackerman has an interesting article on How Authors Thrive In A World Of AI-Generated Books. She has some great points to think about. Being human is your point of difference. As ever, she is a must read.

Meanwhile, Dale Roberts is talking about live video being the key to author visibility in 2025.


In The New Publishing Standard, Mark Williams shines a light on a publishing topic not much talked about, the three words ‘adjusted for inflation.’ Why don’t publishers show the real figures? 

 

Victoria Strauss does great work on Writer Beware and lately she has been looking at ghostwriting scams. She has a list of websites that are fronts for a scam publishing company.

 

Ah procrastination, what is stopping you from writing that novel? Barbara O’Neal has an interesting article on Writer Unboxed about the three things that cause procrastination. This is a must read if you want to conquer this insidious problem. Read It Now!

 

In The Craft Section,

How to make themes work together- Jami Gold- Bookmark


How to write dark fantasy- Stephanie Wytovich


How to stay focused on your central conflict- Becca Puglisi- Bookmark


World building lessons from Myst- Gabriela Pereira-Bookmark


5 wellness hacks to boost your writing- Colleen Story

 

In The Marketing Section,

Planning a book launch party- Tama Hela


 2 great posts from Sandra Beckwith- 3 Author marketing mistakes to avoid in 2025 and

Using AI as your author assistant - Bookmark


Is Facebook still worth it for writers- Rachel Thompson- Bookmark


How to budget for your book- Written Word Media- Bookmark

 

To Finish

It’s been a rough old week in politics for the USA. For those of us looking on from afar we do feel for the people caught up in the middle. In this age of instant news and opinion it can feel overwhelming. “In war, truth is the first casualty” said Aeschylus in 500BC. When the world is wondering whether Mein Kampf, published in 1925 is being dusted off 100 years later to the detriment of another empire, it is courageous to stand up to your government and demand that they do better. One such person was the Bishop Mariann Budde who asked the new president point blank if he would protect the meek and helpless. Her words resonated around the world and now her book How We Learn To Be Brave, published in 2023 is being rushed into a second printing and is climbing the bestseller ranks. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

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Thursday, January 23, 2025

Viability and Curiosity

 


 

In Publishing News this week,


January seems to be the month where the accountants have come back to work and said… Your business is not viable. 

The latest to crash is Unbound, a crowdfunding venture that I covered when they launched in 2011. It was a brave new world then and upvoting books to get published was a new exciting thing.

Also in the red is The Good Literary Agency which began in 2018 with a huge 500,000 pound grant. They were focused mainly on discovering marginalized authors in the hopes of uncovering potential runaway bestsellers to keep them viable. They discovered some but not enough. They close their doors in March.

 

Ahh TikTok, you came, you went, you came back. For everyone who has a business that is based on TikTok they recently had quite a scare. Publishing commentator Kathleen Schmidt has a great article on how you should be managing your social media content. First make it shareable. 

 

While this business is hard there is always room for hope with exciting new ventures just around the corner. Ingram Content Group (Ingram printers etc etc) have just launched a new business Film and TV rights marketplace, MediaScout. Publishing Perspectives has the low down.

 

Mark Williams has an article on The Alpine Collective, a new group that aims to help publishers across the globe use each other’s strengths to navigate new formats and territories. This is one of those groups that people often speculate would be amazing if only someone would do it… someone did. 

 

BookFunnel is a great company who got started when an author decided to take the pain out of download assistance for book buyers along the way he happened to solve other pain problems. Now they are venturing into helping with Direct Sales and have partnered with a company to manage the tax headache.

 

I was alerted to the coming closure of the Mobi format in the last week. Ho hum you say it’s been closed for a while. Yes. But after March the Mobi format will no longer be supported on Amazon. You might need to check if your mobi files will still be viable. You can use Kindle Create to construct picture books or image heavy books for EReaders in the Epub format. 

 

Bologna Children’s Book Fair is coming up fast at the end of March. They will be hosting an inaugural AI Summit at the fair specifically looking at how to leverage AI to enhance profitability in publishing. Publisher’s Weekly reports on their summit plans.

 

While you are coming to grips with AI – there is new technology right around the corner using it to develop other nifty tools like taking a 2D image and turn it into a 3D image and then animating it or generating a printer plan etc. Why is this important? Merchandise.  Mark Williams looks at the advantages for publishers.

 

James Daunt, CEO of Waterstones and Barnes and Noble has had an interesting five years at the helm of B&N and he has no plans to leave. In fact, he is just getting started. If you live in a town with a Barnes and Noble store, check it out. James wants a more local focus in each of the stores.  

 

Eleanor Hecks has a great article on how you can stay hopeful in a tough publishing climate. Sally Hamer has an excellent article on Why we don’t believe in our own writing. If you have ever looked at your work and reached for the bin… Stop. Maybe your judgement is flawed.

 

In The Craft Section

Use hidden experiences for empathy-Angela Ackerman- Bookmark


8 steps for getting better at editing- Ali Luke- Bookmark


5 phases to writing a fantasy novel- BookBaby


Dissecting Voice- Dave King


Therese Walsh writes about the LA wildfires leading to character understanding. What would you save in a fire? - Excellent!

 

In the Marketing Section,

13 bookmarketing tips- Victoria Jayne- Bookmark


Book promotion ideas- BookBaby


Unleash your Social Media potential- Rachel Thompson has an excellent article on Social Media now and how to navigate it. Bookmark

 

Sam Missingham has a fabulous video up on her YouTube channel that she did for a recent conference on how to create reader communities. Five creative ways authors can harness fans to sell books. Must Watch

 

To Finish,

In November last year, the Author Nation (the successor to 20booksto50K) conference happened. It’s the largest Indie Writers conference in the world. They have all the big industry players there and the conference is a bucket list item for many writers who live far from Las Vegas. The Indie Author magazine scored a coup by being allowed to show one of the keynote presentations. Be entertained and also learn about the curiosity gap and how you can put it in your writing with Drew Davis. 


Writers have bags of curiosity…make it work for you!

 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

Photo by François Verbeeck on Unsplash

Thursday, January 16, 2025

Creating Assets in 2025

 


 

And we’re back…Hello 2025.


So down under - it’s supposed to be Summer but we have been getting cold snaps. Summer taunts us by appearing on different single days. Meanwhile, in the Northern hemisphere its Winter and California has been hit by devasting wildfires. I think we can agree that the climate has changed. Publishers Weekly has an article on how the publishing industry is helping out in California. There is some good advice for small publishers in there about prepping for disasters, business wise.


The Christmas/New Year break saw a bankruptcy filing that alarmed a lot of people in the publishing industry. Diamond Comics filed for bankruptcy. The news rocked the comics publishing world as they are one of the big distributors of comics to bookstores. One commentator has described it as the make or break moment for the comics industry.


Comics are big business. While Diamond owes PRH $9 million which helped to trigger the bankruptcy, other companies are full steam ahead in publishing comic book versions of their intellectual property. Mattel are doing big deals for manga versions of their hot properties Barbie and Hot Wheels. Mark Williams talks about the new deal and its implications.

 

Publishing Perspectives has the follow-up article on the Created by Humans business which has officially started with some big author names backing it. This is a marketplace to sell licenses to AI to use your creative work, amongst other ideas. 

Remember, if you create it, you own the copyright. If someone copies your work without paying for it, it is theft. There is a huge market for Intellectual Property assets. Publishers are valued, bought, and sold on the size of their IP assets which is why publishers want as many rights from the creator as they can get. It is all valuable and on the asset side of the ledger. Even if they never use those e-book rights, or special edition, or audiobook rights in Spanish. Whoever holds the IP has the potential to make money. With AI doing some underhanded scraping last year – this is an attempt to control the playing field.

 

If you have been reading the blog for a time and following the news in the publishing industry you might have forgotten that eBooks are still new in some countries. The New Publishing Standard reports that Greece is about to take the plunge with eBooks.

 

We are a quarter of the way through the current century, and it’s been a wild ride in publishing. However, there are still questions from new writers about how to publish. Writers in the Storm contributor Gale Leach has expanded Jane Friedman’s article of the different ways to publish by looking at the keywords Responsibility and Control. How much of each do you want to give up?

 

In the UK the Society of Authors is protesting against the BBC’s new move to discontinue audio drama. This is a blow for authors and a boon for audio book publishers they say. Audio drama is another format to interest and publicise books to a new audience. Here in New Zealand, we have a similar argument happening with our state broadcaster who is not even reviewing New Zealand books, let alone making dramatic readings of them. Our Society of Authors published a stinging criticism of what is happening. No one is holding their breath to see if it will get covered by other news media. After all, how does a country define its culture…, music, art, stories… or, if you are a broadcaster, news and sport. We have made huge movements in covering women’s sport in the last five years, wouldn’t it be great if there was a cultural segment as well?

 

A first roundup of publishing news and interesting craft and marketing information wouldn’t be complete without a predictions for 2025. Written Word Media pulled out their crystal ball and found 10 trends and predictions for the publishing industry . I agree with every one of them. They also have a great article on how to grow your author business in 2025 without losing your mind.

 

Elizabeth Rynecki has a guest article on Jane Friedman’s blog on avoiding creative slumps by changing your writing and publishing medium. If you are looking for a new project this might tick your creative buttons.

 

The Dream Team of Angela Ackerman and Becca Puglisi are back in 2025 with their great website and blog full of resources but I have discovered that they are venturing into video. Check out this great little episode on inciting incidents by Becca

 

In the Craft Section,

The role of narration in storytelling- Gabriela Pereira- Bookmark


In search of the well crafted sentence – C S Lakin- Bookmark


Look to the past for your writing future- Eldrid Bird


StoryGrid- Resource page- full of goodies!


What happens when there is no plot- September Fawkes- Bookmark

 

In the Marketing Section,

Authors and Bookclubs- Sandra Beckwith


Broad vs Niche keywords (2025)- Dave Chesson - Bookmark


Social media for authors in 2025-Rachel Thompson- Bookmark


How to make an author website – Bookbaby


Selling books from your own website- Morgana Best- Bookmark

 

To Finish

 

I’m a fan of podcasts and I have a few that are regular listens. While I am on my summer break, I try to stay off the computer and focus only on being present with my family. Even if it’s reading a paper book in the same room. So, this week as I walked back into my study, I stopped to check out a couple of my favourite podcasts. The Spa Girls have a super interview with Ines Johnson on direct selling and special editions. Joanna Penn always has an interesting goal setting podcast show for the beginning of the new year. 

 

It’s time to get cracking and creating!

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

Photo by BoliviaInteligente on Unsplash

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